Selected Works
UI Design,UX Research,Usability Testing,Qualitative Research,Quantitative Research,Mobile First,Checkout
![](https://ludwigmerch.com/wp-content/uploads/2022/01/CK2@2x-min-uai-2560x1097.png)
A checkout experience for Calvin Klein
Eine Klein Checkout
![](https://ludwigmerch.com/wp-content/uploads/2022/01/CK2@2x-min-uai-2560x1097.png)
UI Design,UX Research,Usability Testing,Web & App,Design System
![](https://ludwigmerch.com/wp-content/uploads/2016/11/Sportsbet@2x-min-uai-2560x1097.png)
User-Centric Revamp of Sportsbet's Account Interface.
All the Bet-ter
![](https://ludwigmerch.com/wp-content/uploads/2016/11/Sportsbet@2x-min-uai-2560x1097.png)
Branding,UI Design,UX Research
![](https://ludwigmerch.com/wp-content/uploads/2022/01/Tesla-6@2x-min-uai-2560x1097.png)
Mapping Tesla Model 3's Digital Debut in Europe
Model 3 on call
![](https://ludwigmerch.com/wp-content/uploads/2022/01/Tesla-6@2x-min-uai-2560x1097.png)
Knock, Knock
I'm a customer-centric designer, people-first team leader, curious creative and sucker for high-end quality work. My experience includes user testing, wireframes & advanced prototyping, agile/lean UX, branding and team leadership. In addition to help businesses flourish, I also pride myself in helping people reaching their best selves.
Currently based in
Melbourne, AU.